2011 was a busy year, both out in the field and on the blog with 34 new posts.
My blogging highlights are:
In Presenting the Product Roadmap I discussed how presenting the product roadmap can be a tricky kind of presentation - one that needs to consider your customer's current and future needs very carefully. Types of Sales Engineer Roles discusses the different hats & titles SEs may wear. It is good reading for SEs who want to think about career direction and ways they can develop themselves and still be an SE
What is a Sales Engineer (SE)? Helps clarify the question of what an SE is and does
Free Sales Engineering Resources on the Web points you outward to some other quality sites on SEsWhat is the ROI of Sales Engineers? looks at justification of spending money on SEs from a business perspective. This is a tough topic and one we will revisit in 2012. Businesses always need more justification when the position supports revenue generation rather than directly is responsible. Lets look at more ways of measuring the benefit.
I managed to travel considerably - 4 continents in a year including trips to 4 new countries. I supported an ever growing team of Sales professionals, and gained some valuable experience in new product areas and technologies.
I have been pretty busy also on Twitter and you can get regular blog updates by following @SalesEngGuy!
Here's to an even better 2012!